Key to PPC campaigns is portion control: infographic

With the holidays coming up, portion control is going to be key. With a seemingly endless supply of baked goods on the horizon, it’s going to be critical to make sure you mix some veggies in there, too. Did you know that you could apply these same principles to PPC campaigns? In case you didn’t know, KlientBoost has an infographic that breaks it all down. Just like the chart you saw growing up about the food groups, KlientBoost explains PPC by sorting it into groups. Digital advertising campaigns benefit from balance. Ensure that, for example, analyzing keyword targeting options is supplemented by ad creation itself. The key to PPC campaigns is portion control, meaning you’ve focused on an ideal area of the digital world to advertise and not bitten off more than you can chew.