Case Study:
Get Polished
Get Polished, a nail and beauty salon located in Kamloops, British Columbia is every beauty maven’s locale to attain a myriad of nail, particularly gel nails and beauty treatments. Services offered include manicures, pedicures, mystic tan, hair & waxing, eyelash tinting, and teeth whitening. In 2012, Get Polished wanted a website and digital marketing solutions that would help them get noticed and generate awareness about their services.
The Challenge
Get Polished had a few hurdles to overcome, namely being located within another beauty service provider’s salon. Added to this was a general apprehensive about web design and digital marketing because of previous experiences with a free website service provider. Simply put, Get Polished’s amazing services were not getting noticed. Other than word-of-mouth customers, beauty mavens were not in the know about the wide ranging services and expertise at Get Polished.
The Solution
ROI Media Works created a sleek and chic responsive website for Get Polished that seamlessly displayed the salon’s expertise on multiple digital platforms. A key highlight of the smart phone version is the quick access map and phone number buttons that make it easier to make appointments and get their speedily. Complimentary social media campaigns on Facebook were created to capture more interest for the services and drive conversions.
The Result
Under our web design direction and digital marketing management, Get Polished’s digital presence has grown by leaps and bounds.
