We like keeping on top of what's up.
We keep an eye on what's on the horizon and in the digital landscape.
Here's some of our latest thoughts on what's happening. Have some coffee & catch up with what's intriguing us.
Why Google My Business is Important to Have
When you make a search on Google - for your favourite local ice cream shop, let’s say - what’s the first thing that you’re most likely to see? Continue reading »
This Samsung Video Gave us Goosebumps
“Accessibility addresses discriminatory aspects related to equivalent user experience for people with disabilities, including people with age-related impairments. For the web, accessibility means that people with disabilities can perceive, understand, navigate, and interact with websites and tools, and that they can contribute equally without barriers.” Continue reading »
FINALLY, the Best Social Media Marketing Strategy
Wait, is there a “best strategy” to social media? Perhaps the answer is clickbait, as that’s what brought you here to read the first sentence of this blog post. But clickbait isn’t a reliable way to build a trust in consumers -- in fact, it does the opposite. Continue reading »
Breaking Down B2B Marketing
Most people will look at marketing from an outward perspective and think that it’s meant to be aimed solely at Business-to-Consumer (B2C) businesses. But there is two sides of this coin, and the other face is something called Business-to-Business (B2B) marketing. Continue reading »
Google I/O 2018 – An ROI Media Works Recap
It’s been a great year for our big tech company events, like the Facebook F8 which we wrote about just a few days ago, here. This time we’re reviewing what was covered at Google I/O 2018. The keynote was of course led by Google’s CEO and leader, Sundar Pichai. Continue reading »
Some Facebook’s F8 2018 Conference Key Points
May 2nd, San Jose, California. “This has been an intense year.” A remark that is in no way an understatement was the first thing said by Mark Zuckerberg on the Keynote of the first day at this year’s F8 Conference. Afterall, he had to testify before congress in April, and Facebook as a whole took a lot of flack for privacy concerns having to do with Cambridge Analytica using psychological profiling of users to better target ads for the 2016 United States election. Continue reading »
Social Media Rundown: May 8
It seems like we’ve reached marathon season. Here in Kamloops, April concludes with Boogie the Bridge. Down the Coquihalla, the Sun Run and Vancouver Marathon have come and gone as well. But, with running as the talk of the province, we prefer rundowns (bah doom tiss). Here is our biweekly social media rundown. Continue reading »
Launch a video marketing campaign with these great resources
Ask yourself this question: when was the last time I stopped scrolling to read a lengthy social media post and when was the last time I stopped scrolling to watch a video? We think we already know the answer. To prove our already biased position, video is a tool that every business owner should have in their marketing arsenal. If you’ve never really known how to get started, though, we (and some companies we like) are here to help. Continue reading »